The challenge
A brand that only talks about selling stops being heard. People follow people and values.
Our strategy
A visit to the Magnificat orphanage in Douala in September, shared on TikTok.
A Pink October message encouraging breast cancer screening.
The result
An agency its community also recognises for what it stands for.
Community actions in one month2
Orphanage visited in Douala1
Pink: breast cancer screeningOct.
At HIA Agency, we don't only talk about digital. We talk about life.
